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International Women’s Day 2020. In conversation with the women behind the brand

At Jon Richard, we are a brand by women for women. In honour of International Women’s Day, from now until Mother’s day we are pleased to be releasing a series of conversations with the women behind the brand.

Sarah Frew, CEO takes a moment to share her thoughts in honour of International Women’s Day in celebration of #35YearsofJR

Sarah Frew, CEO

“March 8th marks International Women’s Day – a global day that celebrates the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender equality. Established in 1985, we are proud to be celebrating 35 years of creating jewellery designed for women by women. This very special milestone evokes a great sense of pride and gratitude towards the community that have supported us over these years.

In honour of #35yearsofJR and our strong female led company, we have chosen this momentous day to launch a series of conversations between women across our business and hope to share an insight into our careers and inspirations.”


Sam Appleton, Trading Director

What does International Women’s Day mean to you?

For me it’s a day to celebrate how far we’ve come, and recognise how far we still have to go. It’s also a day to reflect on those living in societies with far less female rights than we have in the UK, and consider what we can do to support their fight. 

What changes would you like to see to encourage women to pursue their dreams?

I believe we need more acceptance of women as the primary bread winners and men as primary care givers. The stigma that surrounds both of these deters people making choices that are right for them and their families and prevents women succeeding in business. We also need to bring everyone into the conversation if we really want to change the culture, we cannot exclude men from the conversation as their voices are equally valuable in creating change.

Read more about Sam here.


Lorna Lopez, Head of Design

Who inspires you & why?

My mum has always been a huge inspiration to me. Growing up she made me believe that I could achieve anything that I put my mind to and that if you have a passion you should pursue it with all your heart and energy. Now as a mum myself, watching my three children, particularly my 2 year old firecrackers of twin daughters believe that anything is possible, never ceases to amaze and inspire me.

Read more about Lorna here.


Louise Roberts, Merchandising Manager

Who are your female icons?

I think Mary Portas has done a lot for and continues to empower women in the work place. She has made a huge impact on British retail and helped to redefine female business leaders. She is un-apologetically herself embracing all of those wonderful things women bring – empathy, collaboration, and flexibility.

Read more about Louise here.


Gemma Balm, Buying Manager

What are you most proud of doing?

I’m proud of how far I have come in my career and where I am today. Jon Richard is a really forward thinking company that is ran by women and I’m proud to be a part of that and hopefully making the next 35 years just as successful! I’m most proud of my son Aubin, despite his disability he has a smile on his face every day and beats the odds, he has made me a stronger woman and Mummy.

Read more about Gemma here.